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I will develop competitive intelligence for your company
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Sold by Paul_Compta
12 total sales
Available on ComeUp Direct
📈 It is essential for any company to carry out marketing monitoring to guarantee the sustainability of the activity.
| They trusted me |
|---|
| 👉 DonaldPetrus |
| Very good, efficient and fast work, thank you Paul. Contact me for further work. THANK YOU |
| 👉 REAL02 |
| I recommend this professional, he is great and he respects the deadline. 5 stars |
| 👉 Projetbtp2 |
| Good listening and completion of tasks, congratulations for your work, keep it up |
➡️ Did you need competitive or market information to learn more about the players in your market?
➡️ Would you like to offer real added value to your business?
Marketing monitoring, through the research and qualification of a rigorously selected information base, is an essential activity for any company: it guarantees a good understanding of developments in its market.
However, due to lack of time, this exercise is too often neglected.
You will find options on this service and in this order:
✴️ Competitive monitoring
✴️ marketing strategy
✴️ Competitor analyzes
✴️ SWOT analysis of your competitor
✴️ PESTEL analysis of your competitor
✴️ PORTER analysis of your competitor
✴️ Positioning strategy of your competitor
✴️ ERAC matrix of your competitor
To understand its essential nature, it is necessary to define exactly what marketing monitoring is.
✳️ Marketing monitoring is an activity which consists of researching and processing all information directly or indirectly linked to a target market, with the aim of creating marketing actions for its own interest.
Through this commercial monitoring, there is a desire to use the information collected to transform it into actions adapted to one's own business.
We consider that marketing monitoring will bring together several types of monitoring:
✓ Strategic monitoring: to monitor your market as a whole and understand the issues as well as the trends linked to your sector at any given time;
✓ Competitive intelligence: it allows you to draw up a list of your direct and indirect competitors in order to analyze their digital marketing strategy as well as their communication channels, but also the products and services that they put on sale;
✓ Technological monitoring: this monitoring will make it possible to create a map of your environment and technological developments currently linked to your sector. This therefore allows you to find the tools that will allow your activity to shine thanks to current and future technologies.
We can also include other monitoring such as legal monitoring and informational monitoring particularly depending on the type of sector concerned.
And so, what marketing monitoring interests us in this service?
Well before answering this question, let me introduce myself.
I am Paul, a financial auditor with extensive experience in the field of accounting and financial management on the one hand and in webmaking on the other. I obtained my master's degree in business financial management accounting. Two years later, I obtained my professional license in marketing.
Thanks to my work-study experience in different accounting and marketing fields, I have an in-depth understanding of business financial management and accounting standards.
Additionally, my professional experience has equipped me with project management and communication tools, as well as data analysis skills.
And now, what monitoring are we interested in? In this department, I am mainly interested in competitive monitoring of your companies.
⚠️ Please note, this does not exclude other monitoring, but I mainly focus on competitive monitoring.
🎗️What is competitive intelligence?
Competitive monitoring means monitoring the actions, products, recruitment, etc. of one or more competitors, either for a defensive purpose (e.g. countering them on matters where you are both present, etc.), or for a offensive (e.g. desire to buy them back, take legal action, etc.).
✳️ For what objectives should we develop competitive intelligence?
The objectives of competitive intelligence are as follows:
- 1- Anticipate the next offers from your competitors
- 2- Identify the strategic developments of your market (geographic development, marketing, recruitment, etc.)
- 3- Define a positioning of a company to better position itself on its market by remaining aware of the pricing policies practiced
- 4- Analyze the competitiveness and reputation of your brand, in relation to your market
🎗️What is the point of the day before?
Monitoring is a tool for making strategic decisions
Generally, monitoring is a way of collecting and processing information to support the initiatives taken by the company. This process serves to verify that all conditions are required to approve the implementation of the decision.
🎗️What are the advantages of competitive intelligence?
Competitive monitoring allows you to obtain information on the market and the different developments that may occur. In particular, analyzing consumer expectations makes it possible to anticipate changes in demand, thanks in particular to social networks.
To fully participate in the development of your project and/or the development of your business, I am determined to write for you a relevant report which will provide you with useful information and contribute to your success.
| What do I need? |
|---|
| To ensure that your order goes smoothly, please send me via ComeUp chat within 48 hours: |
| ✓ A summary of your business or project |
| ✓ The area of activity you want to analyze |
| ✓ List of your competitors (depending on package) |
| ✓ your expectations |
| ✓ Any other instructions useful for monitoring. |
→ In simple terms, competitive intelligence is an essential factor in the success of a company. By using my services, you will benefit from expertise that will help you remain competitive in the market.
🎗️ What do I offer you?
| BASIC OFFERS |
|---|
I will carry out your competitive intelligence and analyze your main competitor in a 5-page report which will include:
- Presentation of marketing trends related to your sector of activity
- Researching your main competitors
- Analysis of their strengths and weaknesses
- Analysis of their products / services
My additional options
🎗️ Competitive monitoring
| Offers | Moyen | Premium | Medium |
|---|---|---|---|
| Identification of competitors | 3 competitors | 5 competitors | 5 competitors |
| Collect data on these competitors, including their products, prices, market share, marketing strategies, strengths and weaknesses. | ✔️ | ✔️ | ✔️ |
| SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats) | ✔️ | ✔️ | ✔️ |
| Evaluate the strengths and challenges of direct competitors. | ✔️ | ✔️ | ✔️ |
| Positioning search. | ✔️ | ✔️ | ✔️ |
| Pricing Analysis: Examine your competitors' pricing strategies to understand how they stack up against your product. | ✔️ | ✔️ | ✔️ |
| Media Monitoring: Monitor media mentions, customer reviews, and social media to understand public perception of competitors. | ✔️ | ✔️ | |
| Financial performance analysis | ✔️ | ✔️ | ✔️ |
| Marketing strategy assessment | ✔️ | ✔️ | |
| Supply Chain Analysis | ✔️ | ||
| Assessment of innovation capacity | ✔️ | ||
| Compare your company's performance to that of your competitors to identify areas for improvement. | ✔️ | ✔️ | ✔️ |
| Delivery | a document of 12 pages maximum | a document of 20 pages maximum | a document of 30 pages maximum |
| 🎗️ STRATEGIC ANALYSIS |
|---|
- ✓ Clarify the objectives of your strategic analysis to guide your work.
- ✓ Gather relevant information about your business, industry, competition, market and other key factors.
- ✓ SWOT Analysis (Evaluate the strengths, weaknesses, opportunities and threats of the current situation.)
- ✓ PESTEL analysis (Political, economic, social, technological, environmental and legal issues that may affect your business.)
- ✓ Identify the main challenges and opportunities through SWOT and PESTEL analysis.
- ✓ Prioritize problems according to their potential impact and their urgency.
- ✓ Develop strategies to exploit opportunities.
- ✓ Develop a detailed plan with specific objectives, responsibilities and clear deadlines.
✔️ Delivery: a document of 10 pages maximum
| Competitor Analysis |
|---|
- ✓ Survey of the best competitors in the same market
- ✓ Best practices
- ✓ Comparison of prices, qualifications, advantages and disadvantages
✔️ Delivery: a document of 3 pages maximum
| SWOT analysis of your competitor |
|---|
✔️ 4 boxes:
- ✓ Your environment, the opportunities offered by the market
- ✓ Threats that already exist in the market
- ✓ Benefits for your project and your business
- ✓ Weaknesses of your projects and your business
This option offers you clear and effective reporting to get straight to the point of all your problems.
| PESTEL analysis of your competitor |
|---|
Includes the following analysis elements:
- ✓ Politics: government actions, taxes, aid, bills, etc...
- ✓ Economy: Purchasing power, turnover, market development, growth, etc. Of the industry.
- ✓ Society: target characteristics, consumption habits, ethics, expectations, etc.
- ✓ Technology: innovation, support for innovation, industrial research and development, patents, financing, etc.
- ✓ Ecology: Sustainability, regulations, consumer needs and expectations…
- ✓ Legislation: All future laws and regulations that govern your project.
✔️ Delivery: a document of 3 pages maximum
This allows you to anticipate all possible obstacles and opportunities.
| PORTER analysis of your competitor |
|---|
Dive into your competitive environment along 4 axes:
- ✓Bargaining power of suppliers
- ✓Negotiating power of customers
- ✓Substitution possibilities for your product
- ✓Potential new entrants to your market
✔️ Delivery: a one-page document (diagram)
| Your competitor’s positioning strategy |
|---|
The recommendations are made according to the 4P approach, that is to say according to the following axes:
- ✓ A product or service defines its characteristics, its aesthetics and its qualities to best meet the needs of the market.
- ✓ When communicating, what benefits should be highlighted, how to do it and through which channels.
- ✓ Price, make price positioning recommendations based on competitors and needs. High-end images or accessible to all.
- ✓ Distribution, where the product or service is sold, which channel has the highest sales and turnover.
✔️ Delivery: a document of 4 pages maximum
| Your competitor’s ERAC matrix |
|---|
I will create an ERAC matrix for your business, what is an ERAC matrix?
The ERAC Matrix, also known as the “Four Actions Grid***,” consists of the simultaneous execution of four strategic actions related to product features that truly create value for customers.
These four actions are summarized in the ERAC matrix, the abbreviation of which is the first letter of the four questions:
- ✓ Elimination: This involves excluding features that do not create value from current products on the market.
- ✓ Improve: improve market variables that create perceived value for customers and are poorly served by competitors;
- ✓ Mitigation: reducing elements of the offer that have no perceived value for customers;
- ✓ Create: add new features not developed by competitors that will create value perceived by customers.
✔️ Delivery: a document of 4 pages maximum
Questions ? Do not hesitate to contact me.
👋👋 Sincerely, Paul.
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About the seller
Paul_Compta
7 hours ago
“✅ PROFESSIONNEL en COMPTABILITÉ,
✅ GESTIONNAIRE FINANCIÈRE des ENTREPRISES,
✅ GESTIONNAIRE des PROJETS
👋👋 Bonjour à tous,
Je m'appelle Paul et je suis AUDITEUR FINANCIER possédant une vaste expérience dans le domaine de la COMPTABILITÉ et de la GESTION FINANCIÈRE des ENTREPRISES d'une part et d'autre part je suis un GESTIONNAIRE DE PROJET.
J'ai obtenu mon master en COMPTABILITÉ de gestion financière des entreprises et de projet.
Grâce à mon expérience en alternance dans différents domaines COMPTABLES et en gestion de projet, je peux vous aider à :
✅ ÉTUDE DE MARCHÉ ET BUSINESS PLAN
✅ EXPERTISE COMPTABLE (
- bilan synthétisé
- bilan détaillé
- bilan détaillé plus
- bilan financier
- bilan financières détaillées
- bilan fonctionnel
- bilan prévisionnel
- analyse financière
- ratios financiers )
✅ GESTION FINANCIÈRE D'ENTREPRISE
✅ GESTION DE PROJET
⭐⭐ J'ai une compréhension approfondie de la gestion financière des entreprises et des normes COMPTABLES.
Je suis toujours prêt à discuter et travailler sur votre projet avec vous.
⭐⭐ De plus, mon expérience professionnelle m'a doté d'outils de gestion de projet et de communication, ainsi que de compétences en analyse de données.
J'ai une bonne compréhension des pratiques de gestion de projet, de conformité comptable et financière.
💥💥 Cordialement, Paul.
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👋👋 Hello everyone,
My name is Paul and I am a FINANCIAL AUDITOR with extensive experience in the field of ACCOUNTING and BUSINESS FINANCIAL MANAGEMENT on the one hand and on the other hand I am a digital marketer with extensive experience in web marketing.
I obtained my master's degree in ACCOUNTING in business financial management. Two years later, I obtained my professional license in marketing.
Thanks to my work-study experience in different ACCOUNTING and digital marketing fields, I can help you:
✅ MARKET STUDY AND BUSINESS PLAN
✅ ACCOUNTING EXPERTISE (
- summarized report
- detailed report
- detailed assessment more
- financial statement
- detailed financial statements
- functional assessment
- forecast balance sheet
- financial analysis
- financial ratios)
✅ BUSINESS MANAGEMENT
✅ COMMUNITY MANAGER
⭐⭐ I have a thorough understanding of business financial management and ACCOUNTING standards.
I am always ready to discuss and work on your project with you.
⭐⭐ Additionally, my professional experience has equipped me with project management and communication tools, as well as data analysis skills.
I have a good understanding of accounting and financial compliance practices as well as marketing requirements.
💥💥 Kind regards, Paul.”
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Average response time
1 h
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Order in progress
1
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Sales in total
12
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Seller since
Nov 2023
